About the role
AI summarisedThe Senior Manager, Strategic Communications reports to the VP of Stakeholder Relations & Public Affairs and is responsible for executing communication strategies to enhance brand awareness and achieve organizational goals. This role drives the company's external narrative across media, digital platforms, and events, ensuring consistency with Mirxes' vision of providing affordable, accessible preventive healthcare solutions.
BiotechOnsiteBranding and Marketing
Key Responsibilities
- Own, manage, and execute social media strategy and digital marketing campaigns across paid and owned media to increase brand awareness.
- Drive content creation across all platforms to support brand growth and engagement.
- Identify, plan, and execute high-impact campaigns such as brand events and speaking opportunities.
- Maintain and enhance Mirxes’ corporate identity and brand image in alignment with the company's mission.
- Manage media relations, public relations, and crisis communications efforts.
- Determine social media KPIs to measure campaign success.
- Support internal and external communications efforts as needed.
Requirements
- Degree in Marketing, Communications, or a relevant discipline.
- 4 to 6 years of work experience in digital marketing communications and social media.
- Proven experience planning and executing integrated marketing and communications campaigns.
- Strong interpersonal, communication, and presentation skills.
- Ability to manage projects independently while collaborating within a multidisciplinary team.
- Experience in a fast-paced startup or entrepreneurial culture is advantageous.