About the role
AI summarisedApple is seeking a Marketing & Growth Lead for its Services team in South East Asia, focusing on App Store and Apple Media Products such as Apple Music, Apple TV+, Apple Books, Apple News, and Apple Podcasts. The role involves leading a team of marketers and driving product adoption, engagement, and retention across subscription businesses. The ideal candidate will execute marketing programmes to the highest standards using owned and partner channels to drive growth.
TechnologyOnsiteMarketing
Key Responsibilities
- Drive product adoption, engagement, and retention across subscription businesses
- Ensure marketing programmes are executed to the highest standards
- Maximize the effect of marketing programmes
- Focus on owned and partner channels as key drivers for growth
- Keep sophisticated projects moving forward
- Build positive relationships with partners internally and externally
Requirements
- Subscription marketing skills
- Proven project management skills
- Outstanding leadership skills
- Partnership skills across carrier, media and retail
- Passion for technology, content, art and culture
- Excellent communication skills
- Growth track record with experience running consumer lifecycle or growth campaigns across multiple channels
- Deep knowledge of marketing tools, strategies and industry trends
- Understanding of the iOS ecosystem, monetisation, customer engagement and acquisition models
- Results-oriented and analytical mindset
- Focus on attention to detail