About the role
AI summarisedThe Enterprise Data Science Management team is seeking an experienced Data Scientist (Marketing) to lead predictive analytics and AI-driven marketing innovations. The role involves developing ML/AI models, analyzing customer behavior, and partnering with business leaders to drive strategy. The ideal candidate has a strong background in AI engineering and machine learning with 4+ years of experience.
BusinessFull-time7067
Key Responsibilities
- Work closely with EDSM team to identify and provide insights for important Customer Intelligence questions
- Solve commercial problems with AI to deliver social and economic value
- Develop, validate and deliver algorithms, statistical models and analytical insights to achieve business goals
- Analyze and interpret the results of marketing/Ops campaigns and/or experiments and recommend enhancements for future campaigns
- Establish scalable, efficient, automated processes for large scale data analysis, model development, model validation, model implementation and model ops
- Develop go-to-market implementations and connect strategy to execution around data infrastructure, AI operating models and GenAI-enabled transformation
- Create a culture of excellence and lead with confidence, charisma, context, and humility working effectively at all levels
- Provide thought-leadership and establish best practices for instrumentation and experimentation and communicate those to EDSM and other Data Science/Analytics teams
Requirements
- M.S. or Ph.D. in a relevant technical field with 4 years' experience in a relevant role
- Exceptional interest in AI engineering, machine learning and data science
- Strong understanding of marketplace for AI services with ability to develop go-to-market plans with marketing teams
- A strong passion for empirical research and for answering hard questions with data
- Ability to communicate complex quantitative analysis in a clear, precise, and actionable manner
- Practical hands-on experience with a broad range of tools to assist in AI development: Jupyter, LLMs, PyTorch, TensorFlow, AWS SageMaker, Google Vertex AI, Azure ML, etc
- Strong track record of leading delivery of AI solutions through incubation, proof-of-concept, to large-scale real-time deployment