UOB

Usage Partnership & Loyalty Manager

UOB
BusinessCentral Region (City Area)Full-time1 months ago

About the role

AI summarised

The Usage Partnership & Loyalty Manager is responsible for developing and managing strategic partnerships and loyalty programs to drive customer engagement and usage within a financial services company. The role involves identifying partnership opportunities, negotiating agreements, and overseeing program execution to enhance customer loyalty and product adoption.

BusinessFull-timeGeneral

Key Responsibilities

  • Identify, evaluate, and negotiate strategic partnership opportunities to drive customer acquisition and engagement.
  • Develop and manage loyalty programs that incentivize desired customer behaviors and increase product usage.
  • Collaborate with internal teams (marketing, product, analytics) to design and implement partnership and loyalty initiatives.
  • Monitor and analyze program performance metrics, providing insights and recommendations for optimization.
  • Manage end-to-end execution of partnership agreements, including legal, compliance, and operational aspects.
  • Build and maintain relationships with external partners to ensure mutual value and long-term collaboration.
  • Stay abreast of industry trends and competitive landscape to inform partnership and loyalty strategy.

Requirements

  • Bachelor's degree in Business, Marketing, Finance, or related field.
  • 5+ years of experience in partnership management, loyalty program management, or related roles.
  • Proven track record of negotiating and managing successful partnerships.
  • Strong analytical skills with experience using data to drive decision-making.
  • Excellent communication and stakeholder management skills.
  • Ability to work cross-functionally and manage multiple projects simultaneously.
  • Experience in financial services or fintech is preferred.
  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).