About the role

AI summarised

Regional Marketing Manager for a digital tech ops solutions provider in APAC, responsible for driving marketing activities, market intelligence, and supporting sales teams to grow the business in the aviation industry.

AerospaceFull-timeGeneral

Key Responsibilities

Manage and conduct the Marketing activities for the assigned products and services for the APAC region.
Develop complete regional strategic market analyses (competition, current and forecast markets), and synthesize the outcomes to support the respective NEWCO business lines.
Support the go-to-market strategies including sales tool-kit, sales force training.
Provide inputs to Pricing strategy for assigned products and services with regional information.
Manage and capture NEWCO Customer Feedback Loop (market research, customer focus groups, controlled entry into service and trial programs, and user forums).
Provide Marketing inputs to all stages of the sales cycle in APAC including, but not limited to, managing the leads qualification, supporting the opportunity pursuit planning and follow-up, preparation and delivery of presentations and demonstrations to customers, supporting customer meetings, and supporting the development of proposals and RFP (RFx) responses with marketing recommendations and feedback.
Provide Marketing content and support for press releases, internal/external websites, blogs, social media, trade shows, and events and conferences.
Demonstrate products and services using all types of tools (brochures, demonstrations, presentations) and articulate product capabilities and sales differentiators (unique selling points).
Support NEWCO Air, the internal NEWCO Operations Control Center for customer experience.
Supports HO Region CX in providing regional business and market insights to NEWCO management team.
Supports HO Region Commercial in identification of opportunities and definition of campaigns to capture the identified opportunities.

Requirements

University degree in Engineering or equivalent training.
5 years of marketing experience minimum.
Strong technical knowledge of digital tech ops solutions.
Previous experience with a major digital tech ops solutions provider and / or major airline is preferred.
Preference to have Scaled Agile Framework (SAFe) training and certifications.
Must work effectively with others in a team environment as well as work independently with little supervision, depending on the task at hand.
Capable of understanding and using enterprise software solutions.
Capable of demonstrating high-level of product knowledge internally and to customers.
Understanding of market trends in a fast moving environment.
Have a clear understanding of product evolutions and priorities at all times.
Must possess strong presentation skills and be able to communicate professionally in written responses.
Must possess strong analytical / critical thinking skills.
Must possess superior product knowledge as it relates to the defined product suite.
Fluent in English.
Communication skills and effective interpersonal skills appropriate for interacting with customers and stakeholders at all levels of the organization.
Competent in the use of the Google Workspace suite of products.
Capable of understanding and learning to use enterprise software solutions such as Salesforce, Qlik Sense, LoopIO, and Cirium.