Application/Hardware Engineer

Key Responsibilities

• Provide in-depth analysis to business unit on portfolio growth and new market development, starting with the AP region.
• Influence critical Design-In activities with identified key customers and channels.
• Conduct in-depth market research, product concept/definition, and product life-cycle management.
• Initiate marketing programs and promotions with channel partners to optimize push-pull strategy through channels.
• Develop sales tools and documentation to complement initiated programs.